Create a
culture of Greatness
Where your team will thrive and your business will grow!
Where It All Began..
It began with a simple question — why do some workplaces thrive while others struggle? That question led to the creation of the Culture of Greatness Framework — a proven system that helps leaders build a culture that attracts, develops, and retains top performers.
Grounded in years of research and real-world experience, this framework transforms workplaces into purpose-driven, high-trust environments where communication flows and people take ownership of results.
It delivers clarity, confidence, and sustainable growth — turning culture into your competitive advantage. It all starts with one decision: to build your Culture of Greatness.
The Weekly is your strategic leadership briefing — practical insights, real-world examples, and clear guidance to build a Culture of Greatness. One core lesson each week. Straight to your inbox. Ready to apply.
Join the over 25,000 leaders, just like you, who start Wednesdays with clarity, direction, and action.
Jim is an online business culture expert who has helped hundreds of businesses reach their full potential of profitability and sustainability by focusing on a singular, vital component: their business culture.
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Culture of Greatness®, The 6 Pillars of a Culture of Greatness®, The Six Pillars of a Culture of Greatness®, and all related frameworks, content, and materials are registered trademarks owned by Jim Jensen and used under exclusive license by Culture of Greatness.